Fashion

Annorlunda is a new fashion brand guided by a strong emphasis on experimentation. The brief was to create a strapline for back labels and swing tickets. Research and copywriting pivoted on the unique brand name -

‘Annorlunda’, Swedish for ‘to be different’.

The result: an empowering call to experiment with Annorlunda’s clothing, to embrace difference – and to step inside the brand’s world.

Sustainable skincare

This is It.

MINIMALIST SKINCARE

MAXIMUM RESULTS